Online Gambling in regulated markets is more than a simple extension of a .com activity, it is a new challenge, that leads operators to change the architecture of their eGaming platform and to adapt their core business model.
In Italy or Spain like in France, Poker rooms are national. Impossible for a French client to play against a German one. This anti-laundering clause led 100% of the authorized operators to transfer their French customers from their .com websites to their new .fr poker room. GEOPTIMAL help operators to face such challenges by optimizing the re-enrollment process.
We are also focussed in bringing best services providers to propose the best package to your players.
Operationally speaking, we are in position to establish with you the right strategy in term of media buying. Offline investments representing during year 1 from 60 to 90% of your future net revenues, it is more important than ever to set the right mix between affiliation, pure off-line advertising and smart media partnerships (radio, poker programing...).
At GEOPTIMAL, we already managed media buying for world leading operators in France. And we know how to deal with European market specifics.